Parle Agro Appy Fizz


Project Description

For the Appy Fizz 2019 campaign, &Walsh teamed up with Salman Khan, Priyanka Chopra, and JRNTR. We brought the visuals to life with carbonated bubbles and dynamic 3D spheres and circles. The campaign also highlighted the launch of a new mini Appy Fizz bottle, priced at just 10 rupees, represented by a graphic of a 10 rupee coin. 

The new identity was rolled out across TV, outdoor ads, digital, activations, print, and cinema, creating a bold, unified presence.
Team

CLIENT: Parle Agro Appy Fizz
YEAR: 2019
TEAM: &Walsh
ROLE: Photo Direction, Art Direction
MEDIUM: Photo, Advertising, Campaign
LINKS: Full Case Study on andwalsh.com